Episode 49: Promoting a nonprofit event using a street team

In this very digital age, the personal touch of human interaction becomes increasingly important. Today we’re going to bring that personal touch back to event promotion. We’re talking about promoting your event with a street team.

In this episode I share:

What a street team is
Why they’re effective and the benefits to using this form of promotion
Where and how to use a street team
Recruiting and training your team
How to maximize your team’s exposure.

LIST OF RESOURCES & SOCIAL MEDIA HANDLES

48_Nine ways to use AI when planning a nonprofit event

GoGorilla Media - examples of street teams

RIpple Event FB Page: https://www.facebook.com/RippleEventMktg

Ripple Event Instagram: https://www.instagram.com/rippleeventmktg/

Podcast Facebook Community: https://www.facebook.com/groups/thatsoundslikeaplan

Listener Action Item

Think about the ways you could use a street team to promote your event. This is not a promotional tool that has a quick turnaround time. You need plenty of time to determine your measurable goals, create a strategic plan, recruit team members and get the applicable permits. However, it can be an extremely effective and low cost way to promote your event.

Now that…sounds like a plan. I’ll see you next time.